Bowook Yoon

Stop Wasting Time

Client: Citi Bike

New Yorkers waste average of 244 hours a year, waiting for their transportation. However, Citi Bike is an exception.

“Stop wasting time and just Citi bike.”



Creativity Awards: Platinum x 3 (Film & Video, Integrated, Online Video)

ADC Awards: Bronze, Merit x 2 (Direct - Digital, Online Video, Integrated)

Addys Awards: Gold, Silver (Online interactive, Integrated)

Clio Awards: Shortlist (Integrated)

New York Festival: TBD x 2 (Film, Best Use of Humor)


Instructor: Thomas Shim Creative: Bowook Yoon